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Growth Case Study

MENA Tours Growth Campaign

A paid media, creative, tracking, and reporting program for tourism lead generation.

20Kleads per month
5xROI increase
Qtrcampaign sprint
Case study Growth Case Study
Engagement results
Delivered with one team
Qualified leads20k/mo
ROI increase
ChannelsPaid+SEO
20k/mo
Qualified leads
ROI increase
Outcome

Results that moved the business

20k/mo
Qualified leads
ROI increase
Paid+SEO
Channels
Full
Attribution
The work

Challenge, solution, outcome

challenge

Challenge

MENA Tours needed more predictable lead generation and clearer campaign visibility. The team had creative output, paid social activity, and landing pages, but lacked a unified conversion measurement model.

solution

Solution

Smart Cedra rebuilt the growth program around persona-led creative, paid social targeting, conversion tracking, reporting dashboards, and weekly optimization cycles.

outcome

Outcome

The campaign reached 20,000 qualified leads per month and produced a 5x ROI increase through cleaner targeting, measurement, and creative iteration.

Delivery timeline
Step 1
Audit

Step 2
Tracking setup

Step 3
Creative sprint

Step 4
Paid launch

Step 5
Optimization

Stack & disciplines
Paid socialSEOAnalyticsCRO

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